Privacy Policy

Last updated: 30 January 2026

This Privacy Policy describes how Sufaira (“we”, “our”, “us”) collects, uses, and protects your information when you visit or make a purchase from our website (the “Site”). Sufaira is a fragrance brand offering attars, perfumes, oud, and related products. By accessing or using our website, you agree to the practices described in this policy.


1. Information We Collect

When you visit or interact with our website, we may collect the following information:

  • Personal Information: Name, phone number, email address, billing and shipping address provided while placing an order, contacting us, or signing up for updates.

  • Order Information: Details of products purchased, order value, and transaction history. We do not store your debit/credit card or UPI details.

  • Technical Information: IP address, browser type, device information, pages visited, and basic analytics data collected through cookies and similar technologies.


2. How We Use Your Information

We use your information to:

  • Process, confirm, and deliver orders

  • Communicate order updates, delivery details, or support-related messages

  • Improve our products, website experience, and services

  • Respond to your queries and customer support requests

  • Send promotional messages or offers (only if you choose to opt in)

  • Prevent fraud and ensure the security of our website


3. Cookies & Tracking Technologies

Sufaira uses cookies to ensure smooth website functionality and to understand how visitors interact with our Site. Cookies help us improve performance, enhance user experience, and analyze traffic.

You can disable cookies through your browser settings. However, some features of the website may not function properly if cookies are disabled.


4. Sharing of Information

We respect your privacy and do not sell, rent, or trade your personal information.

Your data may be shared only with:

  • Payment gateways for secure transaction processing

  • Shipping and logistics partners for order delivery

  • Website analytics and technical service providers

  • Legal or regulatory authorities if required by law

All third-party partners are obligated to keep your information confidential.


5. Data Security

We take reasonable and industry-standard measures to protect your personal information from unauthorized access, misuse, alteration, or disclosure. While we strive to safeguard your data, no online transmission or storage system is completely secure.


6. Your Rights

You have the right to:

  • Request access to the personal data we hold about you

  • Request correction or deletion of your information

  • Opt out of marketing communications at any time

To exercise these rights, please contact us using the details provided below.


7. Third-Party Links

Our website may contain links to third-party websites. Sufaira is not responsible for the privacy practices, content, or policies of these external websites. We encourage you to review their privacy policies separately.


8. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in legal requirements or our business practices. Any updates will be posted on this page with the revised date.


9. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or your personal data, please contact us at:

Email: info@sufaira.com


By using our website, you acknowledge that you have read, understood, and agreed to this Privacy Policy.

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